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Watch: Bitesize Sabrina Carpenter pops in new Pringles ad

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Sabrina Carpenter was a real pop princess yesterday after building her perfect man…out of Pringles.

The Espresso singer creates the “man of her dreams”, crisp by crisp, for a new Super Bowl ad in the States.

“I’m so tired of boys. I need a man,” she says, before the Pringle tube she is holding whispers back, “Build him!”.

Carpenter, who can’t stop, then assembles her new beau – ‘Pringleleo’, a humanised version of Mr. P, the familiar face on Pringles tubes, complete with his trademark moustache.

Pringles® Gives Fans a Taste of Love With Once You POP Star Sabrina Carpenter and Her Snack of a Soulmate Pringleleo in its 2026 Big Game Ad

The 30-second version will air during the game on February 8, while the extended version — during which Carpenter and Pringleleo wind up under the bed sheets— can be seen here.

In footage released ahead of the game, the pair step out together, only for a crowd of fans to descend in a frenzy as the crisps prove too tempting to resist.

The tongue-in-cheek campaign plays on the brand’s famous slogan as Carpenter’s romance spirals from first bite to full-blown relationship, complete with a dramatic reveal and inevitable demise once onlookers realise he’s made of snacks.

Pringles® Gives Fans a Taste of Love With Once You POP Star Sabrina Carpenter and Her Snack of a Soulmate Pringleleo in its 2026 Big Game Ad

“Their romance unfolds with all the flavor Pringles brings: an instant spark at first pop, playful rendezvous, and a public appearance that sets fans into a frenzy. But true love is never simple – especially when Sabrina’s fans are hungry and Pringles crisps are so flavorful,” Pringles said yesterday.

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